Fundraising: Overview
Fundraising overview by Ember: practical resources for founders and sales teams, built to help you take action.
A Defensible Investor Target List for a B2B Founder in 2026
A practical guide to building a defensible investor target list when raising in 2026: qualification criteria, limits and next steps.
Pre-seed without a network: a seven-gate fundraising process
Turn this B2B signal into a reviewable diagnosis. Keep facts, sources, assumptions, limits and correction conditions visible before taking action as a team.
Investor Silence After a Pitch: Diagnose the Decision Gap
Analyse this B2B problem without confusing signal and cause. Preserve facts, sources, limits and next actions in one reviewable decision record for the team.
Which B2B Business Models Are Fundable in 2026, and Which to Skip?
Learn which B2B business models attract funding in 2026 and which to avoid. Get a practical framework to align your project with a fundable strategy.
Capital-Efficient Seed Round: How Small Can It Be?
A practical guide to sizing a capital-efficient seed round: how small the round can credibly be, what it signals to investors, and how to structure it.