Topics
Practical guides, comparisons and tools for founders and sales teams: prospecting, presentations and pitches, funding and fundraising, plus organisation and documents.
Cap Table Mistakes in Seed Due Diligence: A Founder's Guide
Avoid common cap table mistakes in seed due diligence to build investor confidence. Our guide helps early-stage founders organize ownership and prevent errors.
AI Sales in 2026: Execution or Contextual Decisions
Assess which AI sales trends are durable this year. Compare bounded execution with contextual decisions and reject unsupported promises of full sales autonomy.
2026 AI Presentation Tools: HubSpot Sales Hub vs Creation
How B2B teams use AI presentation tools in 2026 without generic decks. A comparison of HubSpot Sales Hub and Creation for sales teams.
Target B2B Investors by Their Mandate and Your Evidence
Choose B2B investors by stage, thesis, geography and ticket. Check current fund evidence, then prepare a clear funding need and shortlist.
Sales Commissions and Accruals: Ending Finance and Sales Disputes
How to set up sales compensation and commission accruals so finance and sales stop arguing at quarter-end: written rules, tools and limits.
Funding pathway selection for early-stage founders: how to choose
Choose between bootstrapping, angels, venture capital and revenue-based financing at an early stage by comparing control, timing and actual funding needs.
Who funds startups? A practical guide
A deep, practical guide to who funds startups, for early-stage founders.