Product: Guides
Product guides by Ember: practical resources for founders and sales teams, built to help you take action.
GuidesOrganisation and documents
After the Superhuman Survey: How Should You Split Your Roadmap?
You have isolated your most demanding users. Here is how Superhuman split its roadmap between strengths and blockers, and how to rank projects afterwards.
7 min read
GuidesOrganisation and documents
How to Run Effective Pre-Product Customer Discovery?
Validate customer demand before writing code. Combine Steve Blank’s hypotheses with Y Combinator’s interview advice to test real needs.
8 min read
GuidesOrganisation and documents
How to Build a B2B Pitch Deck Around Cost of Inaction?
Win more B2B deals by framing your pitch deck around the cost of inaction instead of feature lists. Learn the five narrative steps to overcome buyer inertia.
8 min read
GuidesOrganisation and documents
How Founders Filter Feedback to Validate Product-Market Fit?
Filter customer feedback to isolate core advocates and prove product-market fit. Discard lukewarm noise and align your roadmap with verified user demand.
8 min read