Guides
Practical guides for funding, presenting and growing your business.
20 publications
After the Superhuman Survey: How Should You Split Your Roadmap?
You have isolated your most demanding users. Here is how Superhuman split its roadmap between strengths and blockers, and how to rank projects afterwards.
How to Hire Your First Software Engineer for a Startup?
Find and close your first software engineer using personal referral networks and competitive early startup equity. Master YC sourcing advice and offer terms.
Notion AI vs Ember Second Brain for Strategic Decisions
Discover whether Notion AI or Ember Second Brain best fits your operational and strategic needs. Compare team workspace automation against executive reasoning.
How to Validate B2B Customer Demand Before Writing Code?
Validate customer demand before writing code to avoid building software nobody wants. Extract pilot LOIs and paid commitments to verify willingness to pay.
Manus or Ember Second Brain for Early Stage Founders
Compare autonomous workflow execution in Manus with strategic decision support in Ember Second Brain. Discover how to solve your operational bottlenecks.
Genspark vs Ember Second Brain for Strategic Decisions
Genspark for fast multi-model output, Ember Second Brain for decisions grounded in project context: compare the two approaches.
ChatGPT Projects vs Ember Second Brain for Founders
Compare ChatGPT Projects and Ember Second Brain for founder work: shared project context, decision modes, research and limits to verify.
How to Run Effective Pre-Product Customer Discovery?
Validate customer demand before writing code. Combine Steve Blank’s hypotheses with Y Combinator’s interview advice to test real needs.
How Early-Stage Startups Set and Track OKRs for Focus?
Focus your early-stage startup and eliminate distractions with outcome-driven OKRs. Apply Google benchmarks, assign single owners, and build weekly check-ins.
Guide to Running Effective Early Stage Board Meetings
Run early stage board meetings focused on strategy instead of routine updates. Learn how to structure agendas, distribute pre read decks, and guide decisions.
Structuring Compensation and BSPCE Equity for a Founding Sales Hire
Balance base pay, discovery-driven variable compensation, and BSPCE equity for your first sales hire. Protect early cash runway while driving discovery.
How Founders Filter Feedback to Validate Product-Market Fit?
Filter customer feedback to isolate core advocates and prove product-market fit. Discard lukewarm noise and align your roadmap with verified user demand.
Claude Projects vs Ember Second Brain for Founders
Compare Claude Projects for knowledge synthesis with Ember Second Brain for founder decisions, including how each handles venture context and trade-offs.
Why Hiring Before Product-Market Fit Stalls Startups
Delaying full-time hires preserves your cash runway and iteration speed while finding product-market fit. Learn how to structure a lean team and unblock growth.
How Growing Teams Protect Focus Time Without Losing Responsiveness
Protect deep work and team responsiveness with explicit operational contracts. Establish channel SLAs, defensive calendar blocks, and structured pre-reads.
A Decision Method for B2B Founders in 2026 Growth Tactics
B2B founders overwhelmed by growth tactics can use this diagnostic from Lead Intelligence. It turns conflicting advice into a clear, measurable next step.
Protecting Deep-Work Blocks in a Customer-Owned Calendar
Protect focus time in a customer-owned calendar with a clear urgent route, a small trial and checks on completed work and kept customer promises.
What Proof Asset a Zero-Budget B2B Founder Needs First?
Before any outreach, define your proof asset to validate your offer and save time. Use this guide to structure decisions, not generic tips, for early-stage B2B.
B2B Product Roadmap: Prioritizing Against One-Off Sales Requests
Learn how B2B product and sales teams can align on roadmap prioritization, manage custom feature requests, and focus on high-impact product decisions.
First Sales Hire in a Startup: Why the Old Playbook Falls Short
Your first sales hire is a critical decision. See why the traditional playbook falls short at early stage and what to do instead.