Guides
Practical guides for funding, presenting and growing your business.
48 publications
How the 2025 QSBS Tax Rules Benefit Startup Founders?
New Section 1202 tax rules allow founders to exclude capital gains starting after a three-year holding period. Explore higher $15M caps and tiered exit options.
How to Raise EU Retail Equity and Keep a Clean Cap Table?
Raise retail equity across the EU while protecting your cap table for future venture capital rounds. Explore ECSP rules and SPVs to avoid governance bottlenecks.
Guide to Bourse French Tech Emergence Deeptech Grants
Explore Bpifrance's Bourse French Tech Émergence for deeptech projects : eligibility, eligible expenses and a non-dilutive grant of up to 90,000 euros.
Combining CIR and JEI to Maximize French R&D Incentives
Combine CIR and JEI status to lower payroll charges and recoup eligible French R&D expenses. Explore core rules, spending ratios, and social exemption limits.
SBA 504 Loans for Major Fixed Assets and Real Estate
Finance commercial real estate and heavy equipment with long-term fixed rates while preserving company equity. Learn how the dual-lender SBA 504 program works.
How Startups Use Section 195 and Form 6765 for Tax Savings?
Pre-revenue startups can protect cash runway using Section 195 deductions and Form 6765 credits. Learn how to deduct pre-launch costs and offset payroll taxes.
NVCA Model Legal Documents Guide for Startup Founders
Use NVCA model documents to review a US venture financing with counsel: compare economic rights, governance clauses, versions and exceptions.
How to Negotiate Investor Veto Rights in a Term Sheet?
Investor veto rights protect minority shareholders but can paralyze operations. Four levers to frame protective provisions without stalling daily execution.
Series A: Building a Strong Thesis and an Auditable Data Room
Align your investment thesis with an auditable data room to pass Series A diligence. Prove repeatable growth mechanics and eliminate blind spots.
Calculating BSA Air Dilution Across Multiple Valuation Caps
Model multiple BSA Air valuation caps accurately to protect founder equity before your next priced round. See how conversion prices impact your cap table.
How to Build a Defensible SaaS Business Plan for Investors
Build a defensible SaaS business plan that proves unit economics and protects runway under investor scrutiny. Align revenue models with due diligence needs.
Building a Fundable B2B Fintech Pitch Deck in a Crowded AI Market
Build a fundable B2B fintech pitch deck in a crowded AI market. Define investor outcomes, verify evidence and plan the next step.
What Metrics Do Seed Investors Want to See from B2B SaaS?
Discover the key metrics seed investors want to see from your B2B SaaS startup. Use this guide to align your data with their expectations and secure funding.
How should sales-led founders build financial models?
Learn how sales-led founders can build robust financial models that survive investor scrutiny. Discover strategies to align your sales pipeline and forecasts.
Build a Target Investor List in 2026 Without a Warm Intro
Discover how B2B founders build a target investor list in 2026 without a warm intro. Use Ember's Lead Intelligence for precise investor matching and action.
How to Build an Investor Target List for a 2026 Raise?
How to build an investor target list for a 2026 raise: who to contact, why now and what to say, with Lead Intelligence.
How do B2B founders build a winning fundraising data room?
Learn how B2B founders build a fundraising data room investors actually open. A structured guide that turns preparation into action for early-stage teams.
How B2B Founders Build a Credible Investor Target List?
How B2B founders build a credible investor target list before a round. A structured guide that verifies fit and avoids wasted pitches.
What Founders Should Expect from Pitch Contests Next Year
Prepare for 2026 investor pitch competitions with our practical guide on what to expect and how to win funding. Learn how to stand out and secure capital.
How to Prepare for Your First Investor Meeting
First investor meeting: the questions your deck does not answer, the evidence to gather and a consistent file you can open during the conversation.